Market Strategy & Brand Development (EO -SEO)
Mercantile Bank Ltd.
- The position will report to the Head of Mobile Banking Division.
- Selected candidates will be posted anywhere in Bangladesh.
Job Description / Responsibility
- Personnel of Market Strategy & Brand Development will be responsible for developing business strategy with proper brand visibility tools, generation of innovative ideas or plans to develop the market.
- To devise & implement yearly Business Plan with the bottom line objective to reach out the services to the clienteles thereby creation of revenue driver along with the value addition in the brand equity of the bank.
- To set out KPIs basing on geographical location and targeted segments in all commercial endeavors (i.e. Sales and Distribution, Marketing, Online Communication etc.)
- To develop monthly/yearly target as a tool to monitor the performance momentum.
- To work closely with Distribution Team in order to provide business insights and explore new business opportunities.
- Master degree in Business Administration (preferably in Marketing) or relevant degree without any 3rd Division/Class in the academic life.
- Age At most 36 year(s)
- Minimum 06 years professional experience in branding and market strategy or related field.
- Age : Not exceeding 36 years as on 31.10.2016.
- Candidates having experience in Telecom or any Mobile Financial Service will be given priority.
- As per pay package of the grade of the Bank.
Eligible candidate can apply for a single position only and if any duplication found, candidature of the applicant for all posts will be cancelled without assigning any reason. No direct application will be accepted. Only short listed once will be called for an Interview. The Bank reserves the right to accept or reject any or all applications without assigning any reason whatsoever.
Application Details: Eligible and interested candidates are requested to apply ‘ONLINE’
Application Deadline : Dec 15, 2016
Mercantile Bank Ltd.
Address : Head Office, 61 Dilkusha C/A, Dhaka-1000
Web : www.mblbd.com
Business : Bank